We operate AmericanHeroHugs out of our homes to keep operating costs low in order to keep our prices low. We know the financial burden long deployments puts on families. Do we want to make money? We would be lying if we said we didn't, but our intent when starting this was not to get rich but to use our talents to the best of our ability to provide a service to those who provide the ultimate service for us.
Thursday, June 24, 2010
Why did you start American Hero Hugs?
"Why did you start AmericanHeroHugs?" This is a question that Tonya and I get asked a lot. The most important reason we started it was to find a way to honor our HEROES. When thinking about that, we discussed the most important thing to us and we both answered "Our children!" What better way to honor our HEROES than to also honor the people they love most, their children. We both agreed that we had to create something that helped foster a connection between the HERO and the CHILD when faced with long separations due to deployments. Using our combined talents we came up with AmericanHeroHugs. It started with a story told by a personal friend name Larry about his family's story of deployment and how a photo pillow gave them a connection. We have tried to put together products that will provide that connection. A child wearing a dog tag with their HEROES picture on it can open up the opportunity for someone to ask about their HERO giving them the opportunity to talk about them and feel connected. When a child gets into bed at night and sees their hero on their pillow case they can feel connected. We have geared all of our products to things a child can connect to and letting them have their HERO with them in some small way.